Fashion News

Never miss another lawn campaign launch or formal wear collection, as we keep a lookout for all the latest Pakistani fashion news. You’ll find our daily fashion news to be your dose of discounts, sales, and upcoming collections. Get your hands on pieces before they’re sold out and make the most of the ongoing sales, as we make sure our readers get the best. Our fashion news reports on designers, collections, and celebrities rocking their looks. Leave the work to us as we bring you our top picks of bold and beautiful outfits to select from! 

dress shirts
Five Essential Colors for Men’s Dress Shirts

As a man, you know that having the right dress shirt can make all the…

Levi’s® launches The Greatest Story Ever Worn, celebrating the 150 years of the 501® Jeans.

(February 16, 2023 – San Francisco, CA) –  2023 marks the 150th anniversary of Levi’s®…

What to expect from Mariyam D Rizwan in 2023

Designer Mariyam D. Rizwan has been changing the landscape of fashion with her distinguished designs…

SAPPHIRE
Refining, Re-imagining, And Rediscovering – SAPPHIRE’s Forever Evolving Identity

Since its inception in 2014, SAPPHIRE has established a name for itself for offering affordable…

Muses From Across The Border For Pakistani Designers!
Muses From Across The Border For Pakistani Designers!

One of the rising trends that we’ve seen in Pakistan’s fashion industry is that there…

saba qamar fashion dresses
Top 5 Fashion Lessons To Learn From Saba Qamar!

Saba Qamar is an absolute powerhouse when it comes to acting. She is a marvelous…

lehnga choli designs
5 Jaw-dropping Lehenga Choli Looks To Drool Over!

We’ve come across a variety of gorgeous celebrities and models wearing breathtaking lehenga choli outfits…

Ideas has FLAT 40% OFF on latest winter trends for 11.11 Sale

Online shopping is a great way to save money on your clothes, shoes and accessories.…

Ideas women’s trouser collection has everything that you’re looking for!

As women, every time we go outfit hunting, it’s always the trousers and pants that…

KAMAL-E-GUL
Kayseria’s 5th Masters Collection: KAMAL-E-GUL

Once upon a time, Swat was home to people who revered the Lotus. The Kamal-e-Gul.…

fashion trends
Top 10 Pakistani Clothing Brands Designers That Are Ruling Fashion Industry

Are you a fashion lover looking for some fantastic Pakistani clothing brands? If yes, you…

Ideas Great Winter Sale
Shop Till You Drop At Ideas Great Winter Sale, Exclusively Online From 12th October

Winter is an exciting time for everyone in Pakistan. From planning trips during the winter…