Last week, we talked about the great mystery that had taken up the internet by storm. It was the
unusual videos posted by Pakistani celebrities and general public where they were snapping their
fingers. The caption #DriveOnPakistan accompanied these videos and the whole thing didn’t give any
hint as to what it might be. We proposed our humble hypotheses that these videos could be hinting at
and we’re proud to say one of them turned out to be correct!
It was a call for people to snap out of the ignorance towards road safety. Shell Helix has come up with a campaign to improve driving experience of Pakistanis. It revolves around
people pledging to follow traffic laws so that driving experience for everyone on the road can be better.
Shell Helix plays its part by painting the speed-breakers in various cities of Pakistan. So don’t wait,
pledge now and submit your pledging video to Shell with #DriveOnPakistan and improve not just yours,
but everyone’s driving experience!